Analisys
Analisys and structuration of contents to be published
XML
formalization of contents in XML through Schema and DTD (created with XMLSpy)
Contenuti
crestion of contents ready for a Cross Media publication
Formats
analisys of most convenient file formats
Applications
analisys of the inclination to cross media of the main applications available: Xpress, InDesign, Photoshop, Illustrator, Freehand, Corel Draw, GoLive, Dreamweaver, Acrobat, XMLSpy
HOW and WHAT
how and what to publish on which media, to exploit completely their potentials. To understand the peculiarities of paper and web, paying attention to the speed of the fruition oh the media.
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Asset
comprehension oh the level of “how much publishable” an element of information can be
Workflows
from the costumer, through the author, designer and administrator, straight to the user, when the information are properly runned the workflow becomes more efficient
Examples
– administration of informations about the company’s workers;
- a manual for same products with high technology in Multilanguage: to think about Italian and go quickly to French, English or Spanish in …differentiated according to the kind of user;
- a catalogue of chairs, spread by paper, in many versions more oriented to marketing or to the technical needs, but also on web and on palmtop devices
PostScript and PDF
to understand how these formats are very close to HTML and how follow the XML workflow
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